When getting into the process of designing for a bakery that makes daily fresh pretzels and baked goods, an important part of the design was letting the users almost smell the pretzels through compelling hero images of the products and a descriptive text that could make them drool.
Being transparent with customers
When getting into the menu section, users could see Nutrition Charts as part of the items description, letting them choose whatever they like and still be conscious about their diet.
Quality Ingredients For The Whole Family
One of the options suggested in the website was ordering the company for a catered event. The design helped the overall look and feel of a company that uses quality ingredients that is good for everyone, both children and adults.
The people behind the mustache
Letting the customers know the trio behind Pretzel Boys and writing about their personal history which led them to open the place, helped establish the feeling of a restaurant you can come to and feel comfortable in straight away.
Keeping in touch
The website let the customers know of the various ways they could keep in touch with the restaurant - either by joining the mailing list, which let them get discounts and all sorts of updates, following the Pretzel Boys on social media and of course, visiting the actual place to enjoy the pretzels.